When you add a new page to your website, you might notice that the meta description is not being populated. Instead of using the default text, “No Meta Description has been Specified, Search Engines will Display copy from the Page Instead,” you can simply add your own meta description.
Meta Descriptions are one of the most important elements to any webpage.
They allow you to describe what your page is about in a few short sentences.
The meta description will display in the search engine results page (SERP) under your title tag, if it is selected.
If no one has populated a meta description for your webpage, the SERP will use text from the page instead. This often results in less clicks for your website.
Meta descriptions can be added in the Yoast SEO plugin, as well as on the individual post/page edit screens.
Meta descriptions are also visible to users on the Yoast SEO meta box, located above your content editor. The Yoast SEO plugin is the only plugin you should be using for SEO.
It is free, easy to use, and trusted by millions of users around the world.